Our parent company, The APAX Group was founded in the Netherlands 24 years ago.  Because of the innovative products in this part of the world, we have been working with hemp and hemp-derived products already for decades, with special attention to product quality and consistency.  Our CEO Sebastien Hebbelinck brought that experience to Colorado, which is undoubtedly at the forefront of US production of all cannabis products.  Our experience in Holland, and now in Colorado, provides the perfect synergy for innovative technologies, the best extraction methods and the most superior product.

Our executive team at Prana works synergistically to stay on the exciting and quickly evolving CBD world.

Sebastien Hebbelinck

CEO & President

Mike Frink

VP of Sales

Drew Richardson

National Account Manager